Warren Storey

Marketers need to think outside the ‘moving’ box

Author: Warren Storey

According to past Epsilon research, consumers typically spend around $9,000 (per household) on goods, services and financial and insurance products when they move into a new home. New movers present a unique, time-sensitive and lucrative opportunity for brands to effectively engage these consumers and retain or gain loyal customers.

Tags: Consumer Behavior, New Movers, Personalization, Topic, US, Paper, Data, Marketing

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