The world of digital marketing is changing. Empowered consumers demand that brands engage with them through personalization and relevance, while marketers struggle with rapid changes in technology, the proliferation of mobile devices and siloed organizational structures.

These challenges make it difficult for even the most skilled marketers to create
meaningful, sustained customer interactions that drive revenue and improve ROI.
 

What can organizations do in 2014 to prepare for and adapt to the unique challenges and opportunities of digital marketing to become customer-obsessed?

Join us and guest speaker Shar VanBoskirk from Forrester Research for an in-depth overview of the current digital environment and how marketers can meet the new challenges head-on.

In this webinar, you’ll learn:

  • The key trends that are influencing the digital messaging landscape
  • 3 principles that will drive the future of digital organization
  • What can you learn from the most successful companies
  • How to embrace the always “messageable” consumer
  • How the Agility Harmony platform addresses the challenges of  big data, real-time messaging, execution and analysis, and mobile optimization

Click here to register. During the webinar, join the conversation on Twitter using the hashtag #AgilityHarmony.

Topics: AgilityHarmony, Article, customer, experience, digital, marketing, Topic, US, Marketing

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