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Posts filed under category : Instagram

Research unveils the impact digital is really having on consumer shopping decisions

Author: Epsilon Marketing

It’s no secret digital and social have a huge impact on consumer shopping decisions. But what channels and platforms are making an impact? And in what way? Epsilon analyzed consumer shopping habits and sentiment in Q1 2016 via our self-reported consumer survey, Shoppers Voice®. Key insights emerged that shed light in to how consumers are navigating digital and social on their path to purchase.

Tags: Article, digital shopping tools, Facebook, Instagram, social media, Topic, US, Analytics & Research, Social

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