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Posts filed under category : Sampling

How to take a strategic approach to sampling

Author: Gillian MacPherson

Advertisements, direct mail and digital marketing are well understood marketing strategies that help to create awareness for your brand.  When executed appropriately, these strategies help you create emotional, one-to-one connections and form deeper relationships with consumers. While these strategies are effective, there is still a need for consumers to experience the benefits of your products and services.

Tags: Sampling, Topic, US, Article, Data, Marketing