Holiday season shopping shifts: Thanksgiving, Black Friday & Cyber Monday 2013

The holiday season is upon us! As we inch closer towards Christmas, below are a few quick stats regarding Thanksgiving, Black Friday and Cyber Monday, all in 140 characters or less for your tweeting convenience.

  • Thanksgiving saw a 91% increase in consumers shopping through @PayPal mobile compared to 2012
  • Thanksgiving & Black Friday brick-and-mortar sales reached $12.3B - up 2.3% from 2012 via @CNNMoney
  • Black Friday wasn't a bust. Shoppers spent about as much as LY. #Retail sales were up 3.2% in first 10 months of 2013 
  • Holiday shoppers referred from #Pinterest on Black Friday spent 77% more per order than shoppers from #Facebook 
  • New York took the top spot for total online retail sales on Cyber Monday followed by DC, LA, Chicago and Atlanta 
  • 18.3% of Cyber Monday online sales across 2,000 major #retail sites came from #mobile, an 80% jump over LY 
  • Average daily retail app installations grew by 29% during the 5-day shopping period
  • Cyber Monday sales rose 16% to $2.29B, according to @Adobe, which tracks activity on over 2,000 U.S. retail websites 
  • From Thanksgiving through Cyber Monday, 49% of dollars spent online came from work computers 

Any surprises? How did your campaigns hold up to your projections?