Staples sums up its customer experience in one phrase: “make more happen.” But fragmented tech solutions prevented them from finding and reaching their customers online.
With a previous vendors’ match rate of just 40%, Staples needed more knowledge about its customers to deliver one-to-one marketing messages.
With our help, Staples matched 80% of their buyers online. Then, using our deep, anonymized understanding of each consumer, we served them personalized ads they cared about—resulting in a 9% incremental revenue lift.
Want to see how we did it? Read the full case study here.