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How Many Pennies Equal a Dollar?
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Most marketers struggle with identity management. This post outlines 4 deficiencies and how to handle them.
The best loyalty programs create 1:You experiences for their very best customers. From earning to redeeming and everything in between, a good loyalty...
Read this post for a deep-dive into the state of personalization in retail.
The evolution of 1:1 to 1:You is about advancements in strategy and bringing together data from vastly different inputs, technology and outcomes.