MULTICHANNEL

engage your customers 
when and where it matters

Agility UniteTM consolidates and integrates the features and functionality typically found in standalone marketing tools and nonintegrated marketing clouds. With Agility Unite, you can spend more time marketing and eliminate the need to manage a complex integration of multiple databases, identities and applications.

 

IDENTITY MANAGEMENT

Agility Unite helps you identify your customers on- and offline to create a single source of truth for customer identity. First, we combine your customer data with Epsilon’s unparalleled data hygiene to enable the highest quality identity matching. Then we augment your known customers with online data and behavioral activity on your properties across all their devices, giving you a more complete picture of how they are interacting with your brand. This process enables immediate and persistent customer identification across devices and channels better than ever before.

 

ANALYSIS & AUDIENCES

Agility Unite enables seamless access to Epsilon’s unprecedented depth of proprietary consumer insights, allowing you to know your customers beyond your brand. Epsilon’s best performing consumer data is embedded within Agility Unite, offering deep consumer-level insights on 780+ attributes across 200+ million individual consumers including: demographics, lifestyles and interests, vehicle information, spend behavior and more. Additionally, our data mart includes predictive and intelligent modelssuch as cross-sell, attrition and acquisitionallowing you to analyze by vertical. Use these new insights and intelligence to build smarter audiences to reach your goals.

 

ACTIVATION ACROSS CHANNELS

Once you align your customer identities, enhance their records with additional insights and create better segments, Agility Unite allows you to activate them across the channels that matter most to you. Because the most popular and relevant channels are integrated into the platform, you can orchestrate all your marketing though a seamless workflow and never have to manually move your data. It’s never been easier to deliver relevant messages.

 

MULTICHANNEL ATTRIBUTION

Agility Unite provides a transparent view into your known customers’ journeys, across their offline and online engagements. Through multichannel attribution, Agility Unite identifies which marketing touchpoints were most influential to a sale and delivers actionable insights to measure and maximize your return on marketing investment (ROMI).

 

EXPERTS ON HAND

At Epsilon, we deliver software with service. We have years of marketing expertise combined with best-in-class data and technology to deliver a comprehensive, integrated solution. Wherever you need support and expertise, we can provide the talent and experience to achieve success. And our quick implementation allows you to start using this solution in a fraction of the time usually needed.