Media & Entertainment

Grow your audience, engagement and revenue with data and personalized marketing
Entertainment marketing is getting more complex, with fragmented audiences and competition from new platforms. With our help, you’ll navigate it, and increase your engagement and earn more revenue through the lifecycle of your IP.

OUTCOMES FOR EVERY AUDIENCE

television-3_med_blue

TV

With more viewing options than ever, it’s getting more complex to track where and when viewers tune in to your show. Our 200M+ individual profiles combine STB, ACR and OTT consumption data with the industry’s most comprehensive consumer behavior, intent and action data, so you’ll understand your audience, target them efficiently, drive tune-in and boost your ad sales.

ticket_med_blue

Movies

Your audience has infinite entertainment options to choose from, but we’ll help you break through the clutter. Our Box Office solution uses exhibitor purchase data to identify 10s of millions of verified movie ticket buyers and billions of online behaviors to target the best audience for your film. Every message you deliver will be relevant and meaningful, based on person-level entertainment data—including the types of movies they like and their preferred ways to buy tickets or stream digitally.

See our movie solutions

WE UNDERSTAND YOUR CHALLENGES

Audience_white
Know your audience
Understand who they are, what media they consume, where they consume it, what they buy and how they engage with you and your advertisers.
Interactions_white
Personalize every interaction
Tailor media to sell tickets, drive tune-in, grow subscriptions or drive sales for your advertisers.
Sales_white
Prove performance
Connect marketing campaign activity to each person, and measure online and offline purchases, tune-in and more at the individual level.

SEE REAL RESULTS

Here’s how media & entertainment brands benefit from our data, technology and expertise.
moviegoers_white

Box office marketing without TV advertising

Media_white

Driving TV tune-in with maximal efficiency

Ready to connect with your audience wherever they are? Contact us

OUR SOLUTIONS WILL HELP YOU REACH AND GROW YOUR AUDIENCE

Our data, technology and expertise will help you deliver personalized marketing to the right people.

Digital Media Solutions


Performance-based media across mobile, desktop & video

Data


Understand what your audience views and how they spend

Strategic & Consulting


Support for omnichannel marketing and ad sales