“People-based” is a common cliché in our industry—yet Epsilon offers the only solution with real people (not just their devices) as the foundation. Each consumer’s online and offline activity is connected to a single ID that your brand owns. All media decisions and measurement ties back to these IDs, for a comprehensive view of your customers and full control of your marketing.
What you’ll achieve
ID-based insights platform to plan & optimize media
Clean room to analyze customers and acquire new ones
Performance-based media across mobile, desktop & video
Digital Media Solutions
Tie all internal systems and online activity to one ID
The leading loyalty platform, managing complex programs
The leading email and digital messaging solution
Superior offline and online matching unlocks access to more of your customers, for the industry’s highest onboarding rates. With 3x higher match rates and 5x higher activation rates than other solutions, you’ll reach more people with relevant messages for years.
The industry’s most stable, accurate identity always puts people at the center. Our customer knowledge is rooted in highly accurate transactional data and counts real people, never just devices or cookies.
Get more complete views of your customers than ever before, built from the industry’s most comprehensive consumer behavior, intent and transaction data—including what they buy (online and offline), how they buy, the devices they use and the content they consume.
Activate and optimize every marketing decision for personalized, performance-driven experiences. Our self-learning machines update more than a billion times every five minutes, as your customers take actions with your brand and others.