DATA PLATFORMS

Your foundation for omnichannel marketing View more digital

Unify Consumer Data Across Paid and Direct Channels

Consumers spend more with brands that make their lives easier. Curating the experiences they expect requires a data platform with:

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Identity management and resolution
Recognize customers wherever they are with a unified profile.
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Analytics and insights
Discover new growth opportunities and know what to say next.
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Media planning
See where your customers are and how to best reach them.
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Multichannel activation
Engage consumers wherever they are: online, in-store or at home.
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Measurement and attribution
Prove which channels and partners are most effective with pre-built models and services.

OUR DATA PLATFORM PRODUCTS

Link online and offline interactions back to a unified profile, powering unique insights and journeys.

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Customer data platform (CDP)

With our CDP, Epsilon PeopleCloud Customer, you’ll combine all your data and make it accessible at scale and power real-time recommendations that can be activated across your channels.

Epsilon PeopleCloud Customer overview
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Data clean room

Epsilon PeopleCloud Prospect gives you a privacy-safe clean room to share and analyze data, then rethink strategy and the overall customer experience across paid and owned channels.

Epsilon PeopleCloud Prospect overview
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Insights and media planning platform

With Epsilon PeopleCloud Discovery, you’ll uncover deep consumer insights, then activate that data to reach growth audiences with content aligned to their true interests.

Epsilon PeopleCloud Discovery overview

MORE SOLUTIONS

Our Data Platform Solutions are more powerful when combined with other products in the Epsilon PeopleCloud suite.

Data


Know and reach people in all channels

Customer


Enterprise-ready CDP for meaningful customer connections

Prospect


Clean room to analyze customers and acquire new ones

Loyalty


Reward your guests to grow lifelong relationships

Deliver omnichannel experiences that grow lifetime value, all powered by a common ID. Contact us