An ID-based insights platform for planning your growth strategy and optimizing media View more digital

Epsilon PeopleCloud Discovery empowers your agency teams with a deep understanding of millions of people—on a marketing platform that unites audience insights, segmentation, creative analysis, media planning and reporting. These tools, and the discoveries you’ll make with them, will drive growth and true business transformation through more personalized, optimized media.

How you’ll drive brand growth

Uncover deep consumer insights

Understand people better than ever before to reveal insights into clients, competitors and markets.

Apply growth planning

Know how to boost your clients’ KPIs with smarter allocations across media channels.

Buy media across digital & TV

Consistently reach the right audience, no matter the channel, for persistent, holistic conversations.

Monitor & optimize

Continuously learn from customers’ real-time actions to optimize each journey across devices and platforms.

How we're different

We're uniquely positioned to achieve whatever you need.


Data exploration made easy

With a user-friendly interface, your teams will have access to unified customer IDs that are specific to each brand, and easily explore, segment and activate them.


A truly global framework

An open architecture allows teams to enrich their data sets with custom data from first, second and third-party sources. A global platform provides consistent tools, outputs and workflows for teams around the world.


AI-driven audiences

With push-button AI, media planners and buyers will use powerful machine learning to extract insights and manage modeling—with no coding necessary.


Higher data fidelity

Our ID graph matches to brands’ data sets at industry-leading match rates, preventing data loss between partners and channels.


Activation everywhere

Create custom audiences and activate them across a broad set of digital and linear channels, using our connected suite of products.

Start growing your clients’ brands with intelligent workflows and visualizations connected to rich, person-level data. Contact us

Epsilon PeopleCloud Discovery empowers your agency teams with a deep understanding of millions of people and the customer insights you need to drive better business results. We have many partners who question us, asking what is consumer insight? Is consumer insight legit? They're essential to your success and they're very much "legit." We provide them with the consumer insight definition and multiple consumer insights examples. By helping our clients understand the consumer insights industry, we're able to help them better understand how our consumer marketing insights give them a competitive advantage.