Sometimes you want to promote specific categories. But how do you reach the right people who are likely to buy in that category? Our Category Driver solution recognizes the early behaviors of people entering a category well before your competition, then delivers digital media that inspires them to convert.
MEET ALL YOUR GOALS

Identify early behaviors of people likely to purchase in a category for the first time.

Drive sales from existing category buyers
Encourage a category buyer to repurchase as soon as they reenter the market.

Promote a recently launched category
Identify people in-market or likely to purchase from new categories.
HOW WE’RE DIFFERENT
See how our technology and expertise will set you apart.

Convert category intenders before your competitors
We analyze and understand early behavior of people in-market for a specific category, so you’ll message them before the competition.

Optimize to deliver relevant messages
Our AI continuously learns and optimizes the audience to ensure your message stays relevant as people enter the market.

Measure in-flight performance by category
Access in-campaign reporting by category on the online and offline purchases of people who received your messaging.
SEE REAL RESULTS
EXPLORE MORE DIGITAL MEDIA SOLUTIONS
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What’s your industry?
Learn more about our industry-specific solutions