Loyalty

Create meaningful loyalty experiences that power lifetime connections with your customers Watch the video

Loyalty members can spend up to 3x more with your brand than non-members. So how do you create a loyalty experience that keeps your members engaged, happy and coming back for more? Epsilon PeopleCloud Loyalty delivers 1:You loyalty by creating powerful human experiences that matter.

A unique loyalty journey for every customer


With 1:You loyalty, you'll keep your loyalty members happy, engaged and continually coming back to you over their lifetimes.

How we're different

Powered by human behavior & driven by data

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Identity-based customer profiles

All of each customer’s data—online and offline—is connected to a single profile, allowing you to seamlessly activate across digital and physical channels.

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Real-time, personalized rewards

Reach every loyalty member at precisely the right moment, and bring them personalized rewards and experiences driven by their real-time behavior.

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Native integration across our product suite

Seamlessly integrate your loyalty marketing across all Epsilon PeopleCloud solutions from the beginning, including Messaging, Customer and Prospect.

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Strategic services and expertise

Benefit from the expertise of a partner that has spent decades building and growing successful loyalty solutions for leading brands.

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Scalability and performance

Our performance uptime is unrivaled, and we’ll scale to meet the needs of loyalty strategy—from straightforward to the most complex.

Case Studies

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Walgreens Balance® Rewards program makes a healthy partnership with Epsilon

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Dunkin’ builds customer loyalty and generates sales with the DD Perks program

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