Messaging

Bring your customers personalized, cross-channel messages in the moments that matter most

With award-winning technology, unparalleled customer insights and world-class service, Epsilon PeopleCloud Messaging delivers on the promise of personalization. Helping you create the most relevant conversations in each customer's preferred channels, across their entire journey.

The Forrester Wave

“[Epsilon has] the strongest professional services in the study.” (Forrester Wave, Q3 2020)

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PROVEN PERFORMANCE

Some examples of the industry-leading revenue growth, efficiency and relevance we drive for clients.

411%

increase in campaign revenue

more productive campaign build

26%

increase in conversion rate

See our award-winning email campaign that drove higher revenue and higher average order value (AOV) for Coach using deep personalization.

Are you making the right connections across each customer’s journey?

Drive intrigue

You want to start conversations on the device each customer is most likely to engage on, with content they’ll care about.

Engage & convert

You want to keep the dialog going based on their actions (and inactions), to move them to closer to purchase.

Close & support

You want to deliver timely post-purchase messages that remind them you have their back.

Build conversations & loyalty

You want to continue to stay relevant and top-of-mind, so you can drive loyalty for years.

There may be roadblocks in your way

Aligning & activating data

Data comes from everywhere, and it’s messy. It’s hard to pull it together and use it the right ways.

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Making real-time decisions

By the time you act on a decision, your customer has moved on—and the communication feels fragmented.

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Creating & managing content

Managing all your content is time-consuming, and it’s hard to scale up and treat customers like individuals.

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Selecting the best channels

After you’ve figured out a message to deliver, do you know what to say next—and where to say it?

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Measuring holistically

If you don’t know your marketing’s true impact on your business, have you really learned anything?

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Take the quiz to see where you are in your messaging journey, and to get tips on improving your strategy.

We know your challenges

And we’re here to help. Here’s what you’ll achieve with our support.

Put all your data to work for you

from all sources—offline and online—anywhere in your enterprise.

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Image of messages for campaign across email, SMS, and mobile push

Execute smart messages anywhere your customers are

across email, SMS, mobile push and display media.

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Images of multi-channel campaigns on various devices

Create multichannel campaigns

with drag-and-drop ease, with templates that dynamically personalize in each person’s inbox.

See it in action

Use site tagging

to execute trigger campaign responses based on customers' real-time behaviors and actions.

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The secret ingredient: Data

Not just any data. The industry’s most robust, accurate data, aligning online and offline worlds.

See the person behind the numbers

By aligning your data with ours, you know who she is, what she buys and what she cares about—so you always know what to say to her.

Watch the video

How we're different

End-to-end personalization

With advanced machine learning, you’ll automate personalization across every dimension of your marketing—including the audience; the content of your messages; the devices and channels you deliver them to; and the times you deliver them.

Content creation at scale

Simplify your process of content creation and management. The messages you send can dynamically personalize based on the recipient’s individual preferences, actions and behaviors.

Expert services & strategic partners

250+ digital experts are dedicated to supporting your brand growth through a proven multichannel maturity model that highlights best practices, actionable insights, areas of opportunity and ways to improve your time to effectiveness.

Holistic measures of success

Move beyond campaign metrics with a solution that optimizes your performance based on brand engagement, revenue opportunity and customer lifetime value.

The expertise of an industry leader

Benefit from the expertise of a partner that consistently ranks as a leader for email and cross-channel marketing excellence, according to analyst reports and industry publications.

The industry agrees

When it comes to email & cross-channel marketing, we lead the way.

The Forrester Wave

“[Epsilon has] the strongest professional services in the study.” (Forrester Wave, Q3 2020)

See the report

Email marketing excellence

Award winner in Machine Learning/AI and Dynamic Content for campaigns with the NFL and Coach, fusing creativity, data and technology.

See the Coach campaign

Best email marketing

Award winner in the email marketing category, Adweek Readers’ Choice: Best of Tech Awards.

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Best email service provider

Award winner for being the industry’s top ESP.

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REAL CLIENT RESULTS

Delivering the customized experiences customers want and expect

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Dynamic campaign creative in emails to drive client activation

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Launching new brand stores with benchmark-busting engagement

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Let us help you start building the highest-performing customer conversations. Contact us

More about Epsilon PeopleCloud Messaging

Epsilon PeopleCloud Messaging is a digital email and mobile messaging platform that enables personalized, relevant conversations between you and your customers. You’ll connect with them on an individual level across all their digital devices and channels in the moments that matter most.

Epsilon PeopleCloud Messaging is an end-to-end marketing solution. Dedicated to giving you everything you need to find, engage, convert, retain and grow the very best customers for your organization.

Epsilon PeopleCloud Messaging is your partner to drive advanced personalization and business outcomes optimized for driving revenue and growth.