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What Martech Decision Makers Should Focus on in 2019
December 13, 2018
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Harnessing the Resurgence of Packaged Beverages
November 13, 2018
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One on One: Jeff Fagel on Marketing's Three Centers of Gravity
November 02, 2018
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Interview with Jeff Fagel, SVP, Marketing, Epsilon and Conversant
October 11, 2018
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Podcast: You’ve got (less) mail
September 19, 2018
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HERoes: Champions of women in business
September 19, 2018
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Powering lifetime connections – The retail ecosystem
August 28, 2018
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Epsilon wins Sparkling Ice AOR
August 16, 2018
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Epsilon discusses subscription-based loyalty model
August 10, 2018
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Epsilon’s dockmaster keeps business humming
August 09, 2018
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Using marketing data for merchandising
August 09, 2018
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AMC improves CX by adding new subscription tier
August 08, 2018
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The key to unlocking print's future lies in data and its direct mail past
July 26, 2018
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Five star campaign by Epsilon
July 21, 2018
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Unlimited and well-interpreted data is the edge for creatives
July 20, 2018
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Mastering retailer ad platforms
July 17, 2018
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Ready for the evolution of creative awards: Function=form
July 12, 2018
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Selling AI: R/GA pitches brands on the next level
July 11, 2018
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Creating harmonized experiences that drive loyalty for life
July 11, 2018
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Beyond the demo: How to drive measurable tune-in — and viewer connections — with data-driven marketing
June 12, 2018
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In Focus: Interview with Jill Frank, Executive Producer, Head of Content Production at Epsilon Agency
May 25, 2018
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Understanding customer engagement
May 22, 2018
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How marketers across industries use customer engagement to drive loyalty, sales
May 17, 2018
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Adweek: The time to prioritize workplace diversity and inclusivity is now. Is your agency ready?
May 01, 2018
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Customer lifetime value revisited
April 25, 2018
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DMN: Epsilon and Media IQ weigh in with tips on building women in leadership initiatives
April 18, 2018
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Reel Chicago: Immesoete directs Epsilon's new Cracker Barrel spots
April 12, 2018
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The Drum: Cracker Barrel: Whats cookin' today? By Epsilon Agency
April 06, 2018
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Chicago Business Journal: Cracker Barrel on mission to pull in millennial diners with new ads
April 06, 2018
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Forbes: The data brokers so powerful even Facebook bought their data - but they got me wildly wrong
April 05, 2018
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The Drum: Nature's Way: The way we grow together
March 21, 2018
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MKTG Insight: Busting the biggest myths about digital transformation
March 14, 2018
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Marketing Tech Outlook: Setting direction in an era of continuous transformation
March 10, 2018
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Ad Age: SXSW preview: A lot more than booze and tacos
March 06, 2018
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Adweek: As SXSW continues to grow, is it still worthwhile for brands to activate there?
March 02, 2018
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Four ways to simplify the complex world of loyalty
March 01, 2018
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The power of data: Achieving trust in your loyalty program
March 01, 2018
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MKTG Insight: Digital and traditional marketers aren't so different after all
February 28, 2018
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Here's why people shop on Amazon - and why they'd shop elsewhere too
February 27, 2018
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Attribution beyond marketing: Using all company touchpoints achieve true customer view
February 08, 2018
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Mobile continues to dominate marketing opportunities, but brands should consider what's next
February 07, 2018
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Martech Series: 6 unstoppable disruptions in marketing technology
February 06, 2018
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Adweek: How Amazon Go will drive brands to develop new ways to target customers
January 29, 2018
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Ad Age: How personalization will evolve in 2018
January 29, 2018
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Retail Dive: Amazon's free shipping attracts 88% of shoppers
January 23, 2018
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Twice: 4 brands that nailed their CES 2018 marketing
January 22, 2018
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Marketing Charts: What does personalization mean to consumers?
January 17, 2018
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Internet Retailer: Retail strategies made for the age of Amazon
January 14, 2018
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Martech Series: Interview with Wayne Townsend
January 12, 2018
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DMN: What CMOs of tomorrow need to focus on today
January 10, 2018
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Martech Exec: 50 women you need to know in martech 2018: Lisa Henderson
December 18, 2017
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Huffington Post: To evolve customer experiences in 2018, focus on the three E’s
December 14, 2017
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5 key factors for a successful restaurant loyalty program
December 11, 2017
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Forbes: Six little-known networking hacks to improve your results and brand image
December 08, 2017
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The Drum: Industry insight: Reaction to CES's response to lack of keynote diversity
December 07, 2017
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Five strategies to combat 'retail apocalypse"
December 04, 2017
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Reader's Digest: 15 technology trends you can expect to see dominate in 2018
November 30, 2017
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Personalization is not just personal, it's profitable
November 29, 2017
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COLLOQUY: Finding loyalty amid digital disruption
November 29, 2017
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LiveMint: Epsilon plans formal entry into Indian market
November 28, 2017
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Exchange4Media: Epsilon to focus on the global Fortune 500 companies in India
November 24, 2017
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Ad Age: This holiday season, make your marketing merry and personalized
November 16, 2017
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UX Design: Experience design in the age of big data
November 14, 2017
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Loyalty360: Domino's Pizza fixes fundamentals and inspires brand loyalty
November 07, 2017
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CRM and customer loyalty in the restaurant space and what it means for marketers
November 02, 2017
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The time is now -- The shift from transactional to relational rewards is in full swing
November 01, 2017
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How loyalty programs build trust in your brand
November 01, 2017
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Dealer Marketing Magazine: 3 ways connected cars can be the catalyst that drives mobile marketing
November 01, 2017
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SmartBrief: 4 things marketers should do this holiday season
October 26, 2017
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Marketing Interactive: Leveraging gamification to increase customer engagement
October 26, 2017
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Loyalty360: Epsilon receives esteemed honor for customer loyalty excellence
October 20, 2017
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The new meaning of loyalty at Dunkin' Brands
October 13, 2017
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C-Suite Radio: Disruption is the new normal
October 10, 2017
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Rackspace: Enabling Epsilon's seamless migration to AWS
October 06, 2017
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Leveraging gamification to increase customer engagement
October 02, 2017
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Loyalty360: Trending in loyalty - how the Internet of Things increases consumer engagement
October 02, 2017
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Adexchanger: Apple’s new IPhone was ‘created for augmented reality’ – and brands should pay attention
September 12, 2017
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Huffington Post: 4 requirements for linking CX to ROI
September 11, 2017
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MediaPost: Limit me: Why we need limits even in the age of disruption
September 05, 2017
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Exchange4Media: Guest column: 3 myths to avoid when marketing to boomers+ and millennials
August 28, 2017
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CIOReview: Enable, stand by and get out of the way
August 18, 2017
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Huffington Post: Don't blame the data, blame the truth
August 17, 2017
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Marketers continue to push ahead to a more holistic attribution process
August 16, 2017
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Should marketers ditch channel-specific KPIs?
August 10, 2017
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Automotive dealers keep brand safety top of mind to drive loyalty
August 01, 2017
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Loyalty 360: What's trending in loyalty
August 01, 2017
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Mead: Strength not stress by Epsilon
July 26, 2017
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Econsultancy: A day in the life of Chief Client Officer at Epsilon
July 25, 2017
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Dealer Marketing Magazine: The wonder women in the automotive industry
July 14, 2017
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MediaPost: Red Lobster launches new creative, tagline
July 10, 2017
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Exchange 4 Media: Leveraging data in an omnichannel world
July 03, 2017
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CMO.com: 7 digital trends of the future
June 27, 2017
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CMO.com: Heeding the CX call
June 22, 2017
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Here's why CMOs hate agencies that are lion-obsessed
June 21, 2017
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For the consumer’s sake: CMOs must unleash the power of marketing technology
June 19, 2017
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Perspectives: Women in advertising - Jill Frank
June 15, 2017
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37 women who are disrupting the status quo in advertising and tech
June 05, 2017
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Ad Age: Stacey Hawes named 2017 Women to Watch
May 30, 2017
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AdExchanger: Google lays out its vision for an AI-driven world
May 17, 2017
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Ad Age: Marketing technology trailblazers - Tom Edwards
April 17, 2017
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DMN: DMN's 2017 agency snapshot
April 17, 2017
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MediaPost: Ad-supported jobs add $1 trillion to economy
March 16, 2017
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Campaign US: Big tech and media activations eclipse startups at SXSW this year
March 16, 2017
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CMO.com: The 3 fundamentals of CX innovation
March 14, 2017
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Ad Week: 7 challenges Snapchat's parent company has to overcome before it can be Wall Street's 'New Facebook'
March 02, 2017
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BizReport: Report: Finances key to engaging boomers
February 24, 2017
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Epsilon and others scramble for Alexa data
February 07, 2017
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The Dallas Cowboys are considering buying an E-sports team
January 20, 2017
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iMedia: 7 ways artificial intelligence will enhance marketing
January 17, 2017
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Data is still the trump card for driving business growth
January 05, 2017
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DMN: Experience over points in customer loyalty
December 22, 2016
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Mediapost: Epsilon promotes Townsend to President, Technology
December 15, 2016
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COLLOQUY: Creating loyalty that pays
December 13, 2016
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Shopper Marketing Magazine: Sanpellegrino rediscovers wandering
December 01, 2016
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AdExchanger: Epsilon's president of data talks changing relationships with CMOs
November 28, 2016
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The Drum: How Apple could succeed where Google stumbled with smart glasses
November 17, 2016
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Campaign US: The recommendation engine: Epsilon's Jill Frank
October 28, 2016
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Econsultancy: Marketing is failing at its top priority: Three findings from new research
October 27, 2016
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Customer Alchemy: 5 marketing "shoulds" in an overwhelming list of "coulds"
October 25, 2016
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Luxury Daily: Connection between offline, online will have major role in holiday shopping
September 15, 2016
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Industry Crunch: Using data to make decisions: How Epsilon helps retailers understand & market to their customers
September 15, 2016
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DMN: Forward to the future: The state of predictive
September 14, 2016
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Chicago Inno: Here are Chicago Inno's 11 coolest companies winners for 2016
August 18, 2016
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Marketing IE: Epsilon bucks global gender trend
August 17, 2016
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SF Business Times: Advertising agencies ranked by Bay Area full-time employees
August 12, 2016
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Mediapost: Ad-tech execs on why Dentsu Aegi's majority stake in Merkle is a smart move
August 09, 2016
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AdWeek: Dentsu Aegis is diving deeper into data, acquiring a majority stake in Merkle
August 08, 2016
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Full Service Restaurant Magazine: Cracker Barrel expands reach with target-driven marketing campaign
August 08, 2016
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Ad Week: In a shift Del Monte picks data-focused Epsilon as its new creative agency
July 26, 2016
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Ad Age: Del Monte consolidates agency business with CRM shop Epsilon
July 26, 2016
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CMO.com: 3 ways to manage successful interagency relationships
July 26, 2016
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Ad Week: Infographic: Consumers don't mind hearing from brands on messaging apps
July 12, 2016
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Chicago Business Journal: Cracker Barrel and Epsilon Chicago pitch tent with world's worst camper
July 02, 2016
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Campaign US: Camping leads to catastrophes in Cracker Barrel campaign
July 01, 2016
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Direct Marketing News: Three data points on the horizon
July 01, 2016
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iMedia: Why data must be used to inform your creative process
May 17, 2016
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USA Today: Budweiser renames beer 'America' this summer
May 10, 2016
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Direct Marketing News: The battle for marketers' mindshare
May 06, 2016
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iMedia: Overcoming the advertising industry's identity crisis
May 04, 2016
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Marketing News: 10 minutes with Andy Frawley
May 03, 2016
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International Business Times: Facebook Inc. (FB) Q1 2016 earnings: 1.65 billion monthly active users ensures social network’s dominance in tech
April 28, 2016
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Live Mint: Emphasis on greater ROI fuels mar-tech
April 25, 2016
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The Review Colorado: Realizing the promise of one-to-one marketing
April 15, 2016
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1to1 Media: Everything new is old
April 01, 2016
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Mediapost: The joy is in the doing not in the winning
February 29, 2016
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Fox Business: Why big brands are skipping Super Bowl 50
February 29, 2016
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VentureBeat: How tech's big 4 are getting ready to read your emotions
February 13, 2016
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Epsilon: Respect for the data
December 15, 2015
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Native ADvice: Andy Frawley, CEO, Epsilon
December 15, 2015
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Marketers: 5 technologies you should watch for at CES 2016
December 13, 2015
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5 ways ad agencies are behind the times - iMedia Connection
October 21, 2015
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Epsilon sets high data management standards for customer engagement and marketing professionals - Loyalty 360
October 14, 2015
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Top CEOs cite business game changers and strategy - Forbes
October 12, 2015
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Conversant debuts personalized video, enhanced by Epsilon data - AdExchanger
October 06, 2015
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The email opportunist - Direct Marketing News
October 01, 2015
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7 ways to use email to combat email disengagement - Direct Marketing News
October 01, 2015
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A holiday preview of what shoppers want and where they want to buy it - AdWeek
September 28, 2015
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Live from Epsilon - Direct Marketing News
September 14, 2015
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Ad blocking a no-show at Apple event, while Apple TV hits the spotlight - Ad Exchanger
September 10, 2015
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It takes an ecosystem: Technology’s role in driving consumer experience - Ad Exchanger
August 25, 2015
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Direct Marketing Club of New York announces Silver Apple Honorees for 2015 - Target Marketing
August 24, 2015
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First class marketing relies on customer experience - MediaPost
August 24, 2015
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Agencies tell us which video platforms they thing is best for brands - Digiday
August 21, 2015
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Ad Age data conference explores most effective ways marketers can use data - Ad Age
August 12, 2015
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Epsilon, Klout bring social data to email marketing - MediaPost
August 11, 2015
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Don Draper, maverick ad man, dead at 88 - Media Post
May 05, 2015
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Agencies need to step up data capabilities - WSJ CMO Today
April 10, 2015
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ROI is dead. A new metric is needed for customer relationships - Ad Age
March 04, 2015
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Neglected email marketing tools - Media Post
October 15, 2014
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Epsilon CEO Bryan Kennedy champions Big Data - Washington Post
October 14, 2014
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Digital drives the store of the future - Multichannel Merchant
October 09, 2014
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What subject line? - ClickZ
October 06, 2014
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Stepping stones to marketing success - Direct Marketing News
September 30, 2014
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Digital transformation requires total company buy-in - CMO.com
September 24, 2014
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Pharma and data management—can DMPs help? - PM360
September 23, 2014
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Why do customers switch brands? (Part 2 of 3) - Loyalty360
September 20, 2014
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Epsilon CEO: Buying conversant will help connect cross-channel dots - Ad Age
September 16, 2014
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Which types of brand communications most influence purchase decisions - MarketingCharts
September 11, 2014
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