The marketing industry is at a key inflection point.
Consumer expectations are rising. The industry is full of shaky promises, fragmentation and complexity. And as a marketer, you need to reach your brand goals and prove your performance.
Data on its own won’t create real business results. Your brand needs to deliver personalized experiences at scale, and make every interaction personal and purposeful.
We’re here to drive your success.
For 50+ years, we’ve helped the world’s top brands transform customer experiences into meaningful, human experiences that drive results. Our Epsilon PeopleCloud product suite combines industry-leading identity, data science and technology—giving you a deeper, more accurate consumer view than ever before. You’ll bridge their transactional, behavioral and contextual lives, always keeping privacy at the forefront.
With full control of customer relationships, you’ll bypass industry obstacles and effortlessly achieve stronger outcomes.
We lead the industry at the core of Publicis Groupe.
In 2019, Publicis Groupe acquired Epsilon in one of the largest acquisitions in marketing history. With Epsilon at the core of its operations, Publicis has built a new breed of marketing holding company, with complete end-to-end services and unrivaled capabilities. All touchpoints along the customer journey are united, for true omnichannel experiences and measurable performance.