Commission Junction Honors Performance Marketing Excellence with 5th Annual Horizon Awards
WESTLAKE VILLAGE, Calif.--(BUSINESS WIRE)--Sept. 28, 2006--ValueClick, Inc.'s Commission Junction, the leading global provider of affiliate marketing solutions, announced the 2006 Horizon Award recipients at Commission Junction University (CJU) 2006, its eighth annual client conference for performance marketing strategy and success. Selected from Commission Junction's esteemed global advertiser and publisher network, the 2006 award recipients were recognized for excellence in four categories: People, Greatness, Innovation and Global Vision. Celebrated for their outstanding contributions and achievements in the industry, awards were presented to Wynn Las Vegas, Vesdia/Schoolpop, Snapfish by HP, CreditCards.com, Yahoo!, David Lewis, and Clicks2Customers.
"With every year, the prestige of the Horizon Awards grows; the competition grows stiffer as our industry continues to develop," said Tom Vadnais, president of ValueClick U.S. and general manager of Commission Junction and Mediaplex. "There are an increasing number of exemplary Commission Junction clients, making the selection of the best of the best more difficult each year. For that reason, it must be mentioned that this year's Horizon Award winners are truly exceptional."
Horizon Award - People: The award for People is presented to an advertiser and publisher who have shown an enthusiastic commitment to pay-for-performance marketing. They are market leaders and are dedicated to building a strong community among online marketers.
Advertiser: Wynn Las Vegas
In January of 2006 Wynn Las Vegas launched its affiliate program Commission Junction. From day one, Wynn's affiliate team has been committed to building personal relationships with each of its publishers. Wynn believes that publishers are a true extension of their sales force, and ensures that this extended sales force is well-educated on their product offering and feels like a part of the team. It is Wynn's open communication channel with their publishers that has brought them to the number one spot in the hotel category and won them the reputation of being one of the premier resorts to work with in the affiliate space.
SchoolPop and Vesdia have grown immensely since their program's inception in 1999 while continuing to truly value their relationships. Schoolpop, now partnered with Vesdia, helps 650,000 members support more than 25,000 participating schools through everyday shopping, while Vesdia's loyalty shopping programs for the commercial banking industry provides rewards and cash back members at more than 400 leading online advertisers and 40 brick-and-mortar merchants.
Horizon Award - Greatness: The award for Greatness is presented to an advertiser and publisher who have proven to have exceptional performance increases over the previous year and who inspire greatness in others.
Advertiser: Snapfish by HP
In 2001 Snapfish signed on as a CJ Access™ client, and together with Commission Junction, has grown from within the Commission Junction network from a three bar advertiser to a FIVE bar advertiser. In the last year their increase in sales has ranged from 300% to 700%, and the number of active publisher promoting the program has more than doubled. To increase performance, Snapfish by HP is always looking for ways to branch out and deliver more to its publishers. The photo industry is extremely seasonal, but Snapfish has achieved an upward trend, despite the obstacles of seasonality.
Entering their third year with Commission Junction, the team at CreditCards.com managed to dramatically increase leads and sales for each advertiser they work with in the Commission Junction network. Recently, CreditCards.com has helped a new advertiser increase their daily performance by 600% in their first two days in the program. The CreditCards.com site stands as one of the premier affiliate sites within the network, both in design and performance. It regularly ranks highest among its competitors within the major search engines.
Horizon Award - Innovation: The award for innovation is presented to clients in appreciation for their support to Commission Junction and to ongoing pay-for-performance educational outreach. This award represents the company's or individual's commitment to people in the industry.
Yahoo! is an internet brand with 200 million registered users in 20 countries and 15 languages. Yahoo! has heavily invested in the affiliate channel and in July 2005, built a central corporate team dedicated to affiliate marketing. In just a year, Yahoo! has accomplished the integration of multiple affiliate programs into one centralized program, and adding new Yahoo! properties into a new international program. By forming this centralized program, Yahoo! has created significant efficiencies and increased their competitive advantage. By offering multiple Yahoo! properties and products it provides affiliates with many ways to earn money.
Publisher: David Lewis
David Lewis is vice president of business development of ThisNext and Founder of 77Blue. David is often complimented on his ability to motivate his peers to think creatively. David believes that adding consumer value is his site's biggest benefit. His motto is: "Do you ask yourself on a daily basis if what you are doing adds value for your consumer?"
Horizon Award - Global Vision: The award for global vision is presented to one client, either advertiser or publisher, whose action, strategy and initiatives best reflect a commitment to realizing the global potential of affiliate marketing.
Having doubled its commissions year over year, Clicks2Customers is a leader in global expansion. Founded in 2003, Clicks2Customers is one of the premier strategic search publishers. In addition to having earned the title of CJ Performer, Click2Customers was recently awarded the CJU UK 2006 Award for Leadership in Innovation due to their contribution to the growth of Commission Junction's European market. Clicks2Customers was also a CJU 2004 Horizon award winner. The company's goal is to become the world's largest global performance search marketer. In addition to a large presence in the U.S., they are currently running programs in China, France, Germany, India, Austria, Australia, Belgium and Netherlands, among others.
About Commission Junction
Commission Junction (www.cj.com) provides advanced performance marketing solutions that help marketers increase online leads and sales. By facilitating strategic relationships between advertisers and publishers, Commission Junction leverages its proven expertise in affiliate marketing and search marketing to drive measurable results for its clients.
About ValueClick, Inc.
ValueClick, Inc. (Nasdaq:VCLK) is one of the world's largest integrated online marketing companies, offering comprehensive and scalable solutions to deliver cost-effective customer acquisition for advertisers and significant revenue for publishers. Through its individual brands, ValueClick's performance-based solutions allow advertisers and publishers to reach their potential through all online marketing channels, including display advertising, affiliate marketing, lead generation, search, e-mail, and comparison shopping. ValueClick brands include Commission Junction, HiSpeed Media, Mediaplex, PriceRunner, ValueClick Media, and Webclients. For more information, please visit www.valueclick.com.
John Ardis, 630-922-6423 (Editorial Contact)
Gary J. Fuges, 818-575-4677 (Investor Relations)
SOURCE: ValueClick, Inc.