Newegg.com Selects Affiliate Marketing Partner Commission Junction; Top 10 Online Retailer Selects Global Industry Leader for Its First-Ever Outsourced Affiliate Marketing Program
WESTLAKE VILLAGE, Calif.--(BUSINESS WIRE)--Sept. 19, 2006--Top internet retailer Newegg Inc., the operator of the award-winning www.newegg.com web site, is launching its affiliate marketing program with ValueClick Inc.'s (Nasdaq:VCLK) Commission Junction, the leading global provider of affiliate marketing solutions.
Newegg.com is a fast-growing, award-winning e-commerce company specializing in providing consumers and businesses with solutions for a comprehensive digital lifestyle. Newegg's rapid growth, superior shopping experience and industry-leading customer service team have been widely recognized in the technical community as well as among mainstream press.
"We chose to go with Commission Junction due to their superior technology, deep experience in our industry and network of the industry's top performing publishers," said Howard Tong, Newegg VP. "Commission Junction is known for its network quality and commitment to customers and we look forward to a long, prosperous relationship."
Newegg.com is using Commission Junction's CJ Vantage™ and CJ Associate™ services. The two programs are designed to manage and optimize advertisers' affiliate programs by implementing best practices and leveraging Commission Junction's network of over 50,000 productive publishers. Newegg.com will also leverage Commission Junction's product catalog and item-based commission functionalities. The product catalog functionality will provide publishers up-to-date data on Newegg.com's products, while item-based commissions will allow Newegg.com to easily manage their diverse margins.
"Newegg.com grew to approximately $1.3 billion in annual sales in its first five years of operation. We are proud to have a company with such explosive growth select us to assist them in managing and fueling continued growth," said Tom Vadnais, president of ValueClick U.S. and general manager of Commission Junction and Mediaplex. "We are confident that our network of publishers and deep experience in performance marketing for consumer electronics will help them achieve their marketing goals."
The addition of Newegg.com to Commission Junction's client base marks the addition of yet another "Top 10" retailer, based on the 2006 edition of Internet Retailer's Top 500 Guide to Retail Web Sites. Of the "Top 10" retailers who have third-party programs, half are Commission Junction clients -- more than any other provider. Commission Junction is used by more of the Top 500 online retailers than the next two affiliate marketing providers combined, and is dominant in the Computers/Electronics category, under which Newegg.com operates, servicing 11 of the 15 largest retailers in the category.
Newegg.com is an online e-commerce company that has created a powerful channel for manufacturers of computer hardware and software, consumer electronics and communications products to reach the do-it-yourselfers, hard core gamers, students, small to medium-sized businesses, IT professionals, resellers and consumers that desire a comprehensive digital lifestyle. At the Newegg.com website, customers can find the latest technology parts and products, along with product information, pictures, how-to's, customer product reviews and opportunities to interact with other members of the technology and game enthusiast community.
Founded in 2001, Newegg.com has more than 5.75 million registered customers. Newegg.com headquarters are in City of Industry, Calif. For more information, visit www.newegg.com.
About Commission Junction
Commission Junction (www.cj.com) provides advanced performance marketing solutions that help marketers increase online leads and sales. By facilitating strategic relationships between advertisers and publishers, Commission Junction leverages its proven expertise in affiliate marketing and search marketing to drive measurable results for its clients.
About ValueClick, Inc.
ValueClick, Inc. (Nasdaq:VCLK) is one of the world's largest integrated online marketing companies, offering comprehensive and scalable solutions to deliver cost-effective customer acquisition for advertisers and significant revenue for publishers. Through its individual brands, ValueClick's performance-based solutions allow advertisers and publishers to reach their potential through all online marketing channels, including display advertising, affiliate marketing, lead generation, search, e-mail, and comparison shopping. ValueClick brands include Commission Junction, HiSpeed Media, Mediaplex, PriceRunner, ValueClick Media, and Webclients. For more information, please visit www.valueclick.com.
This release contains forward-looking statements that involve risks and uncertainties, including, but not limited to, ValueClick's ability to successfully integrate its recently completed Fastclick and Webclients acquisitions, trends in online advertising spending and estimates of future online performance-based advertising. Actual results may differ materially from the results predicted, and reported results should not be considered an indication of future performance. Important factors that could cause actual results to differ materially from those expressed or implied in the forward-looking statements are detailed under "Risk Factors" and elsewhere in filings with the Securities and Exchange Commission made from time to time by ValueClick, including: its Annual Report on Form 10-K filed on March 31, 2006 and amendment to its Annual Report on Form 10-K/A filed on April 21, 2006; its current report on Form 8-K filed on February 27, 2006; recent quarterly reports on Form 10-Q and Form 10-Q/A; other current reports on Form 8-K; its amended registration statement on Form S-4 filed on September 27, 2005; and its final prospectus on Form 424B3 filed on September 28, 2005. Other factors that could cause actual results to differ materially from those expressed or implied in the forward-looking statements include, but are not limited to, the risk that market demand for online advertising, and performance-based online advertising in particular, will not grow as rapidly as predicted. ValueClick undertakes no obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events.
John Ardis, 630-922-6423 (Editorial Contact)
Gary J. Fuges, 818-575-4677 (Investor Relations)
Allison McGuire, 626-271-1420 (Public Relations)
SOURCE: ValueClick Inc.