ValueClick announces executive hire

David A. Yovanno Returns to Run Technology Business Segment and Drive

Cross-Divisional Synergies


ValueClick, Inc. (Nasdaq: VCLK) today announced the hiring of David A.

Yovanno as the new general manager of Mediaplex, ValueClick's technology

division. Mr. Yovanno returns to ValueClick after holding senior

management roles with the Company from 2000 to October 2008.

Mr. Yovanno will report directly to ValueClick's chief executive

Jim Zarley, and will have overall responsibility for

Mediaplex's operations, as well as driving cross-selling opportunities

between Mediaplex and the ValueClick Media division. Mr. Yovanno also

will assist with the Company's corporate development program.

"David's industry and ValueClick experience makes him a natural choice

to drive Mediaplex's traction with our ValueClick Media advertiser and

agency relationships," said
Jim Zarley, chief executive officer of

ValueClick. "We're very excited to welcome David back to the ValueClick

family and we're looking forward to working with him again and

benefitting from his leadership skills."

"There is tremendous opportunity in the market right now for

ValueClick's technology business," said
David A. Yovanno, general

manager of Mediaplex. "From ad serving and cross-channel campaign

analytics to new offerings in rich media, Mediaplex gives advertisers

the tools and insights they need to get the most out of their

advertising budgets, and I believe there is great opportunity to drive

more business through ValueClick Media's great relationships with major

advertisers and agencies."

David Yovanno was a key member of the ValueClick management team from

2000 to 2008, serving as chief operating officer of U.S. media and the

general manager of ValueClick Media. From October 2008 to March 2011,

Mr. Yovanno served as chief executive officer of Gigya, a leader in

integrating online businesses with top social network platforms. Mr.

Yovanno has served on the board of directors of the Interactive

Advertising Bureau and holds both bachelors and masters degrees from The

George Washington University, Washington, DC.

About ValueClick

ValueClick, Inc. (Nasdaq: VCLK) is one of the world's largest integrated

online marketing services companies, offering comprehensive and scalable

solutions to deliver cost-effective customer acquisition for advertisers

and transparent revenue streams for publishers. ValueClick's

performance-based solutions allow its customers to reach their potential

through multiple online marketing channels, including affiliate

marketing, display

advertising, ad

serving and related technologies, and comparison

shopping. ValueClick's brands include Commission Junction,

ValueClick Media, Mediaplex,,,, and PriceRunner. For more information, please visit

This release contains forward-looking statements that involve risks

and uncertainties, including, but not limited to, the risk that market

demand for on-line advertising in general, and performance based on-line

advertising in particular, will not grow as rapidly as predicted, and

the risk that legislation and governmental regulation could negatively

impact the Company's performance. Actual results may differ materially

from the results predicted, and reported results should not be

considered an indication of future performance. Important factors that

could cause actual results to differ materially from those expressed or

implied in the forward-looking statements are detailed under "Risk

Factors" and elsewhere in filings with the Securities and Exchange

Commission made from time to time by ValueClick, including, but not

limited to: its annual report on Form 10-K filed on February 28, 2011;

recent quarterly reports on Form 10-Q; and other current reports on Form


The Business Outlook contained in this release is based on current

expectations. These statements are forward-looking, and actual results

may differ materially. These statements do not include the potential

impact of any mergers, acquisitions or other business combinations that

may be completed after the date of this release. Actual stock-based

compensation may differ from these estimates based on the timing and

amount of stock awards granted, the assumptions used in stock award

valuation and other factors. Actual income tax expense may differ from

these estimates based on tax planning, changes in tax accounting rules

and laws, and other factors.

ValueClick undertakes no obligation to release publicly any revisions

to any forward-looking statements to reflect events or circumstances

after the date hereof or to reflect the occurrence of unanticipated


ValueClick, Inc.
Gary J. Fuges, CFA

Source: ValueClick, Inc.

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