ValueClick retains Edelman as public relations agency of record

Edelman to Help Digital Marketing Leader with Corporate Marketing and

Thought Leadership



Inc., one of the world's largest integrated online marketing

companies, today announces that it has retained Edelman

as its PR agency of record. The agency will be responsible for managing

media relations, influencer engagement and corporate communications.

"We are very pleased to have Edelman support us as our agency of

record," said
Scott Eagle, chief marketing officer of ValueClick. "As a

digital advertising company that drives massive incremental growth for

leading brands in every industry, we will be partnering with Edelman to

help advance the entire digital category through powerful industry

research and thought leadership. Edelman is the ideal partner to help us

tell that story."

Since its founding 15 years ago, ValueClick has led the industry in the

development of innovative marketing approaches designed to bring genuine

results and accountability to digital marketing. The company has

developed technology that allows brands to deeply engage with their

audiences. This gives ValueClick an ideal vantage point from which to

drive profound results for its clients as well as deliver key insights

and perspective to a digital industry searching for new strategic ideas

and greater accountability.

"Senior marketers constantly tell us that their biggest challenge is

building deep connections with their target audience of prospects and

customers," said Eagle. "ValueClick, Inc. has developed a revolutionary

engagement platform that uses a unique proprietary mix of online and

offline data combined with patented personalization technology to power

one-to-one marketing engagement at scale. Now is the perfect time to

tell our story and demonstrate the profound and proven impact we have on

our clients' businesses."

"While not a household word like Google or Facebook, ValueClick works

with many of the world's most important brands and companies and also

has a major impact on their success. They are an integral strategic

partner to the majority of retailers, car manufacturers, mobile

carriers, electronics manufacturers, restaurants — and the list goes

on," said
Michael Kuczkowski, general manager of
Edelman San Francisco.

"We look forward to helping the company evangelize its story and advance

thinking in the industry."

About ValueClick

ValueClick, Inc. (NASDAQ: VCLK) is one of the world's largest digital

marketing companies. Through a unique combination of data, technology

and services, ValueClick increases brand awareness and drives customer

acquisition at scale for the world's largest advertisers, and maximizes

advertising revenue for tens of thousands of online and mobile

publishers. The Company is based in Westlake Village, California, and

has offices in major advertising markets worldwide. For more

information, please visit

About Edelman

Edelman is the world's largest public relations firm, with 67 offices

and more than 4,800 employees worldwide, as well as affiliates in more

than 30 cities. Edelman was named Advertising Age's top-ranked PR firm

of the decade in 2009 and one of its "A-List Agencies" in both 2010 and

2011; Adweek's "2011 PR Agency of the Year;" PRWeek's "2011 Large PR

Agency of the Year;" and The Holmes Report's "2013 Global Agency of the

Year" and its 2012 "Digital Agency of the Year." Edelman was named one

of the "Best Places to Work" by Advertising Age in 2010 and 2012 and

among Glassdoor's top ten "Best Places to Work" in 2011 and 2012.

Edelman owns specialty firms
Edelman Berland (research), Blue

(advertising), BioScience Communications (medical communications), and

agencies Edelman Significa (Brazil), and Pegasus (China). Visit

for more information.

Rebecca Neufeld, 203-856-1488

Source: ValueClick, Inc.

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