Research

2018 holiday retail outlook

To win this holiday season, you'll need to anticipate consumers' preferences and adapt accordingly. For instance, 78% of younger consumers shop for gifts both in-store and online. Are you streamlining their experiences across channels? And are you motivating them with relevant offers?

Read the 2018 holiday retail outlook for complete survey results and expert insight into how to attract more customers and build loyalty—not just during the holidays, but all year long.

View the outlook