Report

The Forrester Wave™: Email Marketing Service Providers, Q2 2020

Epsilon is proud to be recognized by Forrester as a Leader with the top score in the Current Offering category in The Forrester Wave™: Email Marketing Service Providers, Q2 2020.

Consumer behaviors are constantly changing—now more so than ever. Understanding those behaviors, anticipating each person’s unique journey and taking immediate action is critical to the survival of your brand’s business.

Which is why we’re proud that Forrester has recognized Epsilon as a Leader in The Forrester Wave™: Email Marketing Service Providers, Q2 2020. In the report, Epsilon ranked highest in the Current Offering category and received the highest scores possible in the analytics, artificial intelligence, data integration, privacy and compliance, and security criteria. Epsilon also has “the strongest professional services in the study,” according to the report.

Download the full report to learn more. According to Forrester, “Data Integration, AI, And Professional Services Differentiate. Today’s marketers care about:

  • How immediately they can segment off of myriad data types
  • If AI helps optimize process, not just creative
  • If the vendor provides a level of professional services that suits their needs
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